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Growing Your Association’s Membership Post-Pandemic

02 December 2021 | Coralee A. Dolyniuk | Strauss event & association management

In the association management profession in Canada, we are now learning to adapt to the new normal and bring back business procedures that we used pre-pandemic. One of the hot topics that was on the back burner for many association leaders was membership recruitment. There was so much uncertainty of what associations could offer members

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